Things You Should Know About Primus
- We’re van drivers like you
- We are always improving, just like our products.
- We know what you put up with, and what your van endures - that’s why we decided to do things better.
With decades of daily van use and 16 years’ experience in the seat cover industry, our founder and director knew that there was a real need for quality, hard wearing seat covers that did the job, and looked the part too. It sounds simple - and that’s because it is.
How We Approach The Market
Keep it simple and do it right - that’s how we continuously improve, and it’s why thousands of people trust us to protect their seats and their investments.
We design our covers the way we’d want them in our own vehicles, because that’s exactly where they start. Every product is tested by us - in a real van, in the real world. If it’s awkward to fit, doesn’t stay put, or doesn’t hold up under pressure, it doesn’t make the cut.
How We Design Our Range
We build with three things in mind:
Quality, simplicity, and continuous improvement.
That means tough materials, smart designs, and no overpromising. Just reliable protection that fits right, lasts long, and won’t drive you mad during installation.
Our covers are made in world-class automotive factories with decades of experience, the kind trusted by global vehicle brands. But everything’s designed here in the UK, by people who know vans inside out. We work closely with tradespeople, fleet managers, hobbyists, and van-driving families to keep refining what we offer.
We’re not chasing perfection, or claiming to have attained it. We’re listening, improving, and doing the job properly one seat cover at a time and a huge part of that is the ongoing feedback we receive from van drivers and users out in the rat race, telling us what’s great about our offering, and what else they need.
Why Choose Primus?
If you’re in charge of a fleet, drive for work yourself, and/or just want to keep your interior in one piece, you can count on us for gear that actually does what you need it to.
Primus means first, and our goal is simple:
Be the first name people think of when they need seat covers that don’t let them down.